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UX and UI design for an NGO website

After successfully modernising the FSD logo , the swiss NGO asked me to redesign their website to be aligned with the new branding and most of all to increase donations.

Client:
FSD
Year:
2022
Services:
User interface, User experience

Atomic Design

As part of our standard design process, I created 12 kind of modules in 4 colour variations, that FSD employees can use to build their webpages, adding one module after another. This ensures maximum flexibility while keeping design consistency.

Donations

For an NGO, the donation page is crucial. We worked together with FSD to simplify the donation process and we are still actively A/B testing different layouts and copywriting to continue increasing conversions.

Structure

The way I design websites gives a total control on the pages to our clients, but this does not mean I do not bring our expertise on the content and the structure of the website. The navigation and structure of the FSD website has been completely reconstructed so each visitor can easily find the information he is looking for.

Polychrome has demonstrated a lot of knowledge and professionality during this project. It greatly helped making it a success.

Alexandra BrutschHead of Communications – FSD

let's work together!

Do you want me to contribute to your project's sucess?
Get in touch and let’s see what we can do together.

Contact me

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