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Website & mobile application for the Alinghi racing team

We designed the website and mobile app of the Swiss racing team for the 33rd America’s Cup.


The initial goal

Alinghi and their communication agency approached us with a complex website structure. They wanted to translate it Introduction a visually appealing and easy to use interface.


The solution

In a couple of weeks, we wireframed the complete structure of the website, putting a lot of efforts on the navigational aspect of the portal. We then added a design layer to the wireframes to make the whole website appealing and in line with the Alinghi corporate identity guidelines.

Mobile Application

As mobile applications were becoming very popular at that time, we also designed the iOS app which informed the fans of the latest news and videos from the Swiss racing team.

Vincent and his team made a superb job in such a short amount of time, we can not thank them enough for making this project going live in time

Kevin BlackmanCommunication Manager – Alinghi

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